So Brad Gosse’s book Chronic Marketer launched last Friday, and it’s doing really well.
He met his goal of being #1 on Amazon in several relevant categories (Business & Investing, Web Marketing, etc), and I saw his rank go as high as #48 overall in all books.
I think he achieved this success because he spent a lot of time marketing and connecting with people during his pre-launch. He also has a decent fanbase, and many people were in his corner helping him out to ensure launch day was a big success.
I’m not sure exactly how many copies were sold (or if Brad will release those details…), but I’m sure everyone would consider this a very successful launch, especially for his first “real” book. Also, he did it all himself. The book is self-published through CreateSpace, so he didn’t have the backing of a big publisher to help with advertising and promotions. This just goes to show how creative and effective Brad is at self-marketing and branding.
Congratulations, Brad on a successful book launch! If you haven’t picked up your copy yet, you definitely should.